London Branding Agency With A Global Presence

From Start-Ups To Fortune 500, We Partner With Brands Of All Sizes
  • P&G
  • Sony
  • NFL
  • Xerox
  • HP
  • NYU
  • Knopp
  • DoForms
  • Tecnam
  • Newater
  • Grenco science

London Brand Strategies & Logo Designs

Newater

Brand for strategy and Logo for Startup

Newater came to Digital Silk for a brand strategy and visual identity that defined their unique positioning and messaging.

Tecnam

Animated Logo Design & Communication

Digital Silk created a new logo and visual identity that truly stands out from the competition for this medication innovator.

Toyota

Animated Logo Design & Communication

Digital Silk created the Toyota Cares logo and communications strategy to help reinforce safety culture at all organizational levels.

Fieldedge

B2B Rebrand & Brand Guidelines

Digital Silk rebranded this B2B company and delivered Brand Guidelines that reinforced the use of consistent messaging, colors and typography.

eCombustible

Brand Foundation Makes a Statement

Renewable energy brand eCombustible made a big splash with a strong brand foundation and differentiation strategy provided by Digital Silk.

New Dev Rev

New Brand Gets Brand New Logo Strategy

Digital Silk brought the concept of New Dev Rev to life with a strong, clear brand strategy and visual identity.

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London Branding Agency Services

London Branding Agency Case Studies

Boosting Brand Loyalty With
An International Rewards Program

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Increasing Brand
Engagement & Conversions

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Digital Strategies,
for Greater Brand Awareness

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Types Of Strategies We Create

Digital Strategies

Digital Strategies

A digital strategy is a detailed plan that positions your digital project for growth, whether a website, e-store, or app.

At Digital Silk, we leverage data, competitor and industry research, analysis and our in-depth expertise to ensure your digital project is scalable and that it drives results.

Brand Strategy

Brand Strategy

A brand strategy helps businesses create their unique identity, perpetuate it within and outside their organization, and occupy the desired market positioning.

This strategy takes into account the business, target audiences, competitive and industry landscape to develop the most effective messaging, voice, visual identity and guidelines to ensure consistency in brand presentation.

Communication Strategy

Communication Strategy

Messaging is one of the most important components in marketing. Knowing what to say, where, when and how can directly impact your online performance, from engagement to conversions.

A communication strategy is a set of research-based guidelines, including scripts, that help businesses improve how they communicate with their audiences, identify the best channels to leverage, and outline crisis communication protocols to optimize the crisis recovery processes.

01

360° Brand Strategies To Grow Brands Online

Exquisitely Executed by a

Premium
London Branding Agency


01Kickoff Call
02Competitor Research
03Buyer Personas
04Brand Strategy
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The Pillars Of A Brand Strategy

How We Create An Authentic Brand Your Audience Wants To Engage With

Target Audiences

Target Audiences

A brand that speaks its audience’s language is more likely to build trust and a loyal community. Understanding audience segments is key to successful brand strategies.

Brand Positioning

Brand Positioning

Brand positioning is your brand’s unique space in the market in the minds of your consumers. It informs how your audience perceives and engages with your brand.

Brand Visual Identity

Brand Visual Identity

From your logo to your color palette, typography, iconography, and image treatment – to name a few elements – your brand’s visual identity makes you memorable and instantly recognizable.

Brand Messaging

Brand Messaging

FArguably the most important element in marketing, effective messaging enables successful brand (or product) education, user journeys and conversions. Brand messaging encompasses all user-facing content, from your taglines to your website headers.

How We Build A Successful
Brand Communication Strategy

Communication Analysis

Communication Analysis

To identify communication territories and other opportunities, we begin the strategic process with a set of audits. This includes competitor analysis and, for existing brands, an in-depth audit of key messaging, communication channels and protocols.

Our analysis will result in a set of observations, along with data- and research-based recommendations we’ll use as building blocks for your communication strategy.

Communication Goals

Communication Goals

With the communication analysis completed, we’ll know where you are. The next step is to define where you want to go with your communication strategy.

Our experts will define specific, measurable, actionable, realistic, time-bound (SMART) goals that will guide all your future communications efforts.

Channels & Media Selection

Channels & Media Selection

Selecting the right channels to communicate and engage with your audiences is key to amplifying reach and engagement.

Our experts will use your target audience insights, platform-specific reports and competitor insights to recommend the most effective channels and create tailored communication plans for each.

Crisis Communication

Crisis Communication

Effective crisis response can work wonders for brand reputation and even brand loyalty. This requires a unified and streamlined approach, which is exactly the purpose of crisis communication plans.

Our team will work with you to identify plausible crisis scenarios and define protocols to guide your response in such events.

We Partner With Our Clients To Drive Results

Expert Team Members


Results-Driven Proactive Approach


Streamlined Execution



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Our London Brand Experts Have Won Top Industry Awards & Are Recognized Industry Experts

Appearances In Mainstream Media

  • Fox News logo
  • Bloomberg logo
  • CNN logo
  • adweek logo
  • reuters logo
  • CNBC logo
  • abc news logo
  • wcbs newsradio 880 logo