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Rebranding Agency

Work with a top-ranked rebranding agency to reinvent your brand. Our rebranding solutions will help you:

  • Grow Visibility
  • Increase Engagement
  • Deliver Customer Loyalty
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Branding Agency Excellence Award

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Branding agency featured example: LIG Solutions
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5 Star DesignRush Reviews

Branding Agency Excellence Award

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Rebranding Services

From strategy to design and implementation, work with our brand experts, web designers and marketing specialists to reinvent your brand.

Rebranding Strategy

Create a research-based rebranding strategy that redefines your target audience, brand foundations, optimal positioning, focused messaging and visual identity.

Brand Renaming

Transform your brand associations with a new, unique and memorable name.

Rebranding Style Guide

Collaborate with some of the best designers in the industry to create a distinctive visual identity for your brand, including a new logo, color palette, typography and imagery.

Logo Redesign

Tell your brand’s story and make a lasting impression on your customers with memorable logo redesign.

Brand Package Redesign

Influence purchase decisions and drive sales with innovative, eye-catching new package designs.

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Reinvigorate Your Branding With Digital Silk

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OUR CLIENTS

Reliable Rebranding Agency

Our rebranding projects help businesses across industries
reposition their brand for online growth.

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Babies R Us
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Rollink
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ZipTie
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Northwestern University
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IBM
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Buddha Brands
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Paul Stuart
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Spar & Bernstein
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Sony
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Best Buy
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Absolute Dogs
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Mitsui Plastics
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Puma Energy
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Xerox
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Enchant Christmas
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Grenco Science
OUR PORTFOLIO

Featured Branding Projects

Explore our branding and design work in partnership with various businesses
from startups to Fortune 500 companies.
Featured
  • Brand Strategy And Brand Campaign Messaging

    Refine positioning through a comprehensive landscape, audience and competitive analysis
  • Storage Products Brand Strategy

    Establishing a distinct consumer brand for premium storage products
  • Beachfront Condo-Hotel Brand Strategy

    Creating a unified and distinct brand identity for a beachfront condo-hotel
  • Automotive Rebranding

    Crafting brand collateral to drive brand recognition and alter perceptions across touchpoints
  • Transforming Dog Training eCommerce

    Empowering canine training with a custom Shopify website
  • Brand Naming & Design

    Repositioning a warehouse operations management brand through a full suite of rebranding services
  • Biotechnology Branding

    Creating strategy and crafting design for branding collaterals to boost visibility
  • Tax Compliance Rebranding

    Refining and enhancing brand presence through rebranding strategy services
  • Health Insurance Rebranding

    Reforming brand perceptions through a custom brand strategy
  • Brand Strategy And New Brand Identity

    Creating an authentic position as a national player in the wire and cable industry
  • A Comprehensive Landscape, Audience And Competitive Analysis

    We helped SAB refine its positioning through a comprehensive landscape, audience and competitive analysis. Our insights led us to a bold unique value proposition and differentiated messaging.

    We created brand campaign-style visuals that build upon the current brand style guide while infusing an updated tone, and bold imagery to reflect this messaging and to capture audiences.

  • Creating A Consumer Brand

    We developed a comprehensive brand strategy, aligning BIWIN’s brand identity with the preferences and expectations of its target audience, focusing on differentiation and value proposition.

    Our Branding team established a clear brand architecture, ensuring consistency and coherence across all consumer-facing touchpoints, while distinct from the corporate branding. We created compelling and evocative brand names for BIWIN’s storage product lines, resonating with the preferences and aspirations of the target market.

    Our experts crafted a distinctive and memorable logo that visually represented BIWIN’s premium storage products, reflecting their commitment to quality and innovation. They compiled a comprehensive brand book, detailing guidelines for brand usage, messaging, visual identity, and tone of voice, ensuring consistency and coherence in brand communication.

  • Creating A Unified And Distinct Brand Identity For A Beachfront Condo-Hotel

    Our team developed the new name, Lyfe Resort & Residences, to encapsulate the essence of a vibrant lifestyle by the beach. The brand strategy focused on differentiating Lyfe from its competitors by emphasizing its family-friendly atmosphere, privacy, and unique hybrid model.

    We designed a new logo to reflect the modern, upscale, and approachable nature of the brand. Our experts compiled a comprehensive brand book, detailing the visual identity, tone of voice, and brand usage guidelines.

  • Rebranding To Realign Brand Values

    We rebranded automotive company Frontier Auto Parts, crafting a strong, distinctive identity that drives associations of efficiency and reliability.

    Our team crafted branded assets to boost recognition across touchpoints. Wall graphics, employee uniforms, van design and even stationery were designed to align with the new branding efforts.

  • Accelerating Growth With Strategic Shopify Design

    Digital Silk designed a fully custom site for Absolute Dogs’ dog training platform. We introduced brand-new messaging, conversion funnels and rearchitected products and collections.

    Our Shopify-powered solution led to a 5.9% increase in new users, a 32.4% rise in organic search sessions and a 77.88% boost in add-to-cart actions.

  • An End-To-End Brand Transformation

    We helped KPI Solutions, a warehouse operations management company, reposition its corporate brand.

    To achieve this, our team created a differentiating brand name, updating from KPI-S to OPTO.

    We also created Opto’s logo and envisioned various uses of its revamped visual identity through a conceptual mood board.

  • Branding Across Touchpoints

    We supported Jeneil Biotechnology, a pioneer in fermentation technologies and natural flavors, in growing their brand online and establishing a visual presence at industry trade events.

    We partnered with Jeneil to establish a custom brand strategy, brand messaging and branded content. Our team also delivered visual guidelines, imagery and elements to tell a powerful visual story across a range of branded touchpoints, including website, brochures, internal and external collaterals, and trade show booths and exhibits.

  • Reworking An Existing Brand

    Our team had the opportunity to revamp tax compliance solution provider Exactera’s brand across channels.

    We created an effective branding strategy that highlights its UVP, mission and vision.

    Our efforts inspired a distinct visual identity, setting Exactera apart from competitors. Our team ensured clear messaging, communication and sleek design, enhancing the business’ presence across various touchpoints.

  • Transforming Brand Associations

    We revitalized LIG Solutions’ image, transforming its reputation with dynamic brand designs and a central logo redesign.

    Collaborating closely with key stakeholders, we crafted a sleek, effective brand strategy and boosted awareness with a visual identity that truly reflects the value LIG Solutions’ offer its customers.

  • A National Player In The Wire and Cable Industry

    Our focus was on building out their value proposition pillars of industry expertise and customization to match customers’ needs. This is reflected in their website messaging, as well as the new brand identity we built for them to take their business into its next era.

    The brand logo tells the story of the many colors, cables and lengths of wiring solutions they provide, with a contemporary, hint-of-retro flair. We also did custom 3D visual work to enhance the impact of their wire and cable product on the website.

Our Rebranding Process

We transform brands through a tried-and-tested approach that delivers
measurable results.

Meet With Our Creative Rebranding Experts

Request a brand audit and free, custom proposal for your rebranding project.

Set Up A Free Consultation
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OUR INDUSTRIES

Professional Rebranding For All Industries

Our team reinvigorates and reshapes brands across industries.

From strategic repositioning to refreshing designs, we work with brands of all backgrounds to address and fix current stumbling blocks.

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Corporate Rebranding

Reposition your corporate business as a credible, authoritative industry leader.

VIEW CORPORATE BRANDING
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Real Estate Rebranding

Transform your brand identity to connect with your target audience, whether B2C households or B2B spaces.

VIEW REAL ESTATE BRANDING
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Law Firm Rebranding

Build trust and loyalty in your law firm’s services with an authentic new brand strategy.

VIEW LAW FIRM BRANDING
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eCommerce Rebranding

Boost brand awareness and sales by shifting your brand strategy and visual identity.

VIEW ECOMMERCE BRANDING
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Restaurant Rebranding

Create a loyal following by modernizing or upgrading your restaurant’s branded elements.

VIEW RESTAURANT BRANDING
branding-industry-corporate

Reposition your corporate business as a credible, authoritative industry leader.

VIEW CORPORATE BRANDING
Real Estate Branding, Industry Section

Transform your brand identity to connect with your target audience, whether B2C households or B2B spaces.

VIEW REAL ESTATE BRANDING
branding-industry-law-firm

Build trust and loyalty in your law firm’s services with an authentic new brand strategy.

VIEW LAW FIRM BRANDING
branding-industry-ecommerce

Boost brand awareness and sales by shifting your brand strategy and visual identity.

VIEW ECOMMERCE BRANDING
branding-industry-restaurant

Create a loyal following by modernizing or upgrading your restaurant’s branded elements.

VIEW RESTAURANT BRANDING
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Rebranding Agency FAQs

Rebranding services are solutions targeted at changing the image and identity of a company or product.

They allow a company to stay relevant and adapt to the constantly shifting market conditions, consumer preferences, and competitors.

A rebrand can also help a company to differentiate itself from its competitors and establish a stronger market position.

A rebranding agency will utilize internal and external research, as well as experience and innovation, to update and improve a business’ branding solutions.

Whether brand foundation or positioning, brand redesigns or end-to-end rebranding strategy, a rebranding agency will take ownership of your brand’s path to success.

Our rebranding services include brand strategy, visual identity design, brand guidelines and rebranding implementation across various touchpoints such as websites, packaging, advertising, and social media.

On top of logo design, brand positioning and more, we also build comprehensive brand books for our clients, to ensure consistency across channels during and after the rebrand.

As a full-service digital agency, we can handle all of your digital needs under one roof. If your needs go beyond branding and into marketing, consulting, web design or other areas, our experts are here to help. Contact us for a custom quote for your project!

The cost of a full rebrand will vary depending on the scope of the project and the services required.

It is best to fill in our Request a Quote form to get an accurate estimate from our team.

We provide customized quotes for each project and can work within your budget to provide the best solution for your business.

It depends.

Most situations require a white label agreement, where products are agreed to be bought and rebranded legally.

However, each situation will be different and requires industry expertise to navigate.

We suggest contacting our branding experts to learn more about your rebranding requirements.

There is no one correct pathway to rebranding your business, as your current pain points and desires will change from company to company.

However, here are five key steps to consider:

  1. Outline your current brand identity & desired new identity
  2. Commence a brand audit
  3. Research your customers & competitors
  4. Utilize employees as spokespeople for your new brand
  5. Implement your changes & communicate your new identity

If you need support with these steps, get in touch with our branding experts to see how we can help.

Before starting a rebranding project, it is important to do some research.

Look at examples of successful brand websites and logos to get a sense of the components of effective branding.

Talk to experts about what your expectations are so that they can address your needs.

Be sure to give yourself enough time for the project and don’t forget to leave room for feedback sessions.

If something doesn’t feel right or should be changed, never be afraid to speak up – better now than later when the re-work will cost you more time and resources!

We are a global company with presence across the U.S. and Europe. All of our communication and meetings will take place online — so you don’t even have to leave your home office.

For scheduling purposes, you should know that our hours of operation are 9:00 AM – 5:00 PM, Eastern Standard Time.

Want to schedule a call? Get in touch and request a consultation for your next creative design project.

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Expertise
  • Brand Strategy
  • Communication Strategy
  • Logo & Graphic Design
  • UI & UX Design
  • Package Design
  • Custom Web Design
  • eCommerce Development
  • Mobile App Development
  • Software & AI Development
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  • Marketing Strategy
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  • Creative Copywriting
  • Content Marketing
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  • B2B Direct Marketing
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