Custom Web Design Company

The timeline depends on the project size. A professionally designed five page website built on our proven framework can go live in a few weeks.

A typical custom project runs 3 to 6 months, and a large enterprise build with heavy integrations can take 9 months or more. Here’s the part most agencies won’t tell you: roughly 35-40% of any timeline is client-side – design approvals, content, stakeholder sign-off and user acceptance testing.

Our production time is fast and getting faster as we augment our dev teams, so the real lever on your launch date is how quickly your eviews and approvals are delivered. We give you a dated schedule upfront showing exactly when we need decisions from you.

We manage it with numbers, not arguments. Every project starts with a budget broken down into estimated hours per role and task, agreed with you before work begins.

Your project manager then reviews hours logged against hours allocated every week, so drift gets spotted early rather than at the end. If a request falls outside the agreed scope, we stop and tell you before doing the work – you’ll get the extra hours or cost in writing and decide whether to approve it, swap it for something else in scope, or park it.

No unapproved work, and no surprise invoice at the end.

Every client project has a dedicated QA engineer, and testing runs in layers. We start with software-assisted checks, then each department does a second manual review of its own work, the Head of Department signs off, and for development projects the CTO gives the final approval before anything deploys.

Every team works from a detailed checklist refined over years of builds, covering formatting, security, design accuracy, content, SEO, page speed and every contact form. You also get a user acceptance testing round to test the site yourself before we go live.

Custom, always. We don’t use pre-built or off-the-shelf themes – every design is built specifically for your brand and your users.

What we do reuse is our own library of previously built, battle-tested modules where they genuinely fit your project.

That isn’t templating; it’s reusing proven code so we spend the budget on the parts that make your site distinctive rather than rebuilding a contact form from scratch. It saves you time and money without compromising the design.

We plan the handover before launch, not after. You get a bespoke handover document written for your specific site, a series of one-to-one recorded training sessions with the people who’ll actually manage it, the CMS, repositories and any relevant third-party accounts.

If your site is hosted with us, it comes with a warranty period after launch for any bugs. If you’d rather not manage it in-house, our general service retainer keeps us available for as long as you need.

WordPress is our preferred framework for most builds – it’s genuinely versatile and scales from a 5-page site to a very large one, and your team can manage it without needing a developer.

For ecommerce we use Shopify Plus, Adobe Commerce (Magento) or WooCommerce. For custom applications and headless builds our team works with React, Next.js, Laravel, Angular, TypeScript and Node.

Behind the scenes we run Docker, self-hosted Git with automated CI/CD pipelines, AWS and Cloudflare, with Terraform and Ansible for infrastructure. We pick the stack around your needs, not our preferences.

None, if we’ve scoped it properly – and scoping it properly is our job. Your proposal lists everything included, and we won’t invoice for anything you haven’t explicitly requested and approved in writing.

The costs worth planning for from the start are the ongoing ones every website has: hosting and maintenance, third-party licences or plugin subscriptions, and any premium integrations or stock assets.

Where those apply, we’ll flag them during scoping so they’re in your budget from day one. If you ask for something outside the original brief mid-project, you’ll get the cost before we start it – never after.

We use a hybrid model, matched to the type of work. Clearly defined deliverables are fixed-fee, so you know the price upfront.

Hosting, maintenance and marketing services run on tiered monthly plans with defined deliverables and service levels. Projects, ongoing support and custom work are billed against agreed hours at standardized rates, with monthly limits so scope stays controlled.

On project payments, the total is split into equal instalments across the timeline – first payment before work starts, final payment before delivery.

You do. Once the project is paid in full, ownership of the custom code written specifically for you transfers to you, along with the final approved designs, brand assets and content deliverables.

You get the repositories, deployment credentials and production access. Two sensible exceptions: third-party frameworks, plugins and licensed components stay under their own licences (that applies to any agency), and our pre-existing internal modules and accelerators remain ours – though you get a full licence to keep using them in your site.

You’re never locked in and you can take the site to another team at any point.

We build it around what you actually need rather than selling a fixed bundle. Options include technical maintenance (updates, backups, security monitoring, uptime), content management and production, ongoing design and development for new features, conversion optimisation, and full digital marketing.

Hosting & Maintenance is included on tiered monthly plans.

Yes. We run premium web servers in the United States & Europe with a dedicated DevOps team, and hosting comes in three tiers depending on your traffic and requirements. That includes SSL, Cloudflare CDN and web application firewall, DDoS protection, automated encrypted backups on a defined rotation, uptime monitoring and alerting, and a documented disaster recovery plan.

For high-traffic events we load-test the infrastructure in advance. You’re not obliged to host with us – we’ll deploy to your own infrastructure if you prefer.

We baseline before we build, then measure against it. Before launch we record where you are on the metrics that matter to your business – enquiries or sales, conversion rate, organic traffic and rankings, and engagement signals like time on site, bounce rate and returning visitors.

After launch we track the same metrics so the change is measurable rather than a matter of opinion. For most clients the honest ROI question is ‘what is one extra lead per week worth to us?’ – we’ll work that number out with you upfront so the target is agreed before we start.

Our case studies show what this has looked like for other clients.

Yes. The most common challenge in web design isn’t technical-it’s when the initial design direction doesn’t fully hit the mark. This happens on a small percentage of projects, and when it does, we don’t defend the work for the sake of it.

We go back to the brief with you, identify where we may have misinterpreted the vision, and adjust the direction accordingly. In our experience, projects are most likely to run into difficulty when concerns remain unspoken for too long.

Open communication allows us to address issues quickly, make the right adjustments, and keep the project moving in the right direction.

They’re not actually in conflict – slow sites are usually badly built, not beautifully designed. We keep the code-to-content ratio lean, load the important above-the-fold elements first and defer everything else, serve images in modern compressed formats at the right sizes, and run the site behind a CDN.

We track Core Web Vitals throughout the build – LCP, INP, CLS and TTFB – and treat them as a launch requirement rather than a post-launch fix.

Every extra animation or embed adds weight, so when something is expensive in performance terms we’ll show you the trade-off and let you decide.

Less than you’d think. The essentials are your business objectives and how you’d define success, an understanding of how you actually sell and service customers, the main challenges the brand is facing, and any history behind how you got here.

Beyond that, anything you can share helps: analytics and search console access, past campaign or sales data, brand guidelines, customer research, and a list of competitors you rate. If you don’t have research or clean data, that’s not a blocker – our strategists know their sectors and we’ll fill the gaps ourselves.