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Digital Marketing Agency Focused On Delivering Results

Digital Marketing Strategy

Search Engine Optimization

Social &
Paid Media

Copywriting & Content Marketing

Digital Marketing Strategy
Digital Marketing Strategy
Multi-channel marketing approach focused on increasing conversions, repeat traffic and generating greater brand loyalty
Search Engine Optimization
Search Engine Optimization
Strategic onsite & offsite optimization to boost organic rankings on search engines for greater visibility, lead generation and an ever-increasing amount of organic traffic
Social & Paid Media
Social &
Paid Media
Generate better brand awareness, engagement and revenue through highly targeted social media posts, paid media ads, retargeting campaigns and more
Copywriting & Content Marketing
Copywriting & Content Marketing
Research-driven content creation improves SEO rankings, user experience, market authority while simultaneously increasing conversions
We Partner With Brands To Create

Multichannel Marketing Strategies That Drive Results

From Start-Ups To Fortune 500, We Partner With Brands Of All Sizes
  • P&G
  • IBM
  • Sony
  • NFL
  • Xerox
  • HP
  • NYU
  • AT&T
  • NASA

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Digital Marketing Case Studies

A Digital Agency Focused On Delivering A Strong ROI

Developing Localized Digital Marketing Strategies For Effective Communication

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Digital Marketing Results

In five months, we implemented localized digital marketing strategies,
launching 19 industry microsites in 21 countries.
  • Over 100 stakeholders
    and 12 team members
    coordinated
  • 19 industry
    microsites launched
    in 21 countries
  • 200+ webpages
    localized in
    11 local languages
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PR & Marketing Campaign
For Greater Brand Awareness

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Digital Marketing Results

In less than one month, our PR & marketing campaigns generated higher brand awareness
and gathered hundreds of attendees, collecting thousands of dollars in one night.
  • Hundreds
    of attendees
    from all over New York
  • Thousands
    of dollars
    donated in just one evening
  • $1 donation
    from Eflixir.com
    or every Robin Williams film
    streamed that month
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Digital Marketing Company Results

Our online marketing strategies are tailored to the unique needs of your audience and brand objectives. With the right digital marketing approach, you’ll see improved conversion rate, better user engagement, and an overall boost in ROI. Here are a few examples:

Multi-channel marketing helped Xerox generate valuable B2B leads and increase sales. In 6 months the team achieved:

  • 20 %
    sales increase
    for Xerox Versalink
  • 34 %
    conversion rate
    for nurtured leads
  • Improved reporting
    and best practices for the Xerox team

Creating a comprehensive customer rewards program increased HP’s brand loyalty and returning consumers. In 6 months the team achieved:

  • 40,000
    active members
    inside the program
  • 56 %
    of customers
    were repeat customers
  • Automated Reports
    generated for the campaign detailing real time data

How We Build

Successful Digital Marketing Campaigns

Develop
A Strategy

Drive
High-Quality Traffic

Increase
Conversions & Customers

Develop A Strategy

Formulate A Strategy For Online Growth

Creating a successful digital marketing campaign – no matter the platform or goal – always begins with a strategy. At Digital Silk, the digital strategist will meet with the client to learn about their goals, current brand, and competitors from their point of view.

Then, the strategist will partner with the marketing director to audit the client’s existing online channels – as well as their competitors – and provide specific recommendations for a marketing campaign based on the overarching digital strategy.

Develop A Strategy
Drive High-Quality Traffic

Increase The Number Of Website Visitors

Often, one of the first goals of a digital marketing campaign is to get visitors to the website so that we can secure a conversion. And marketing campaigns are living, breathing initiatives – you can’t just turn them on and pray they perform. Therefore, we micromanage each digital marketing campaign to ensure it is driving valuable results.

If the campaign is not driving enough visitors to the website, the team will continuously reoptimize the campaign. These adjustments will be documented and measured so we can determine exactly what change moves the needle.

Drive High-Quality Traffic
Increase Conversions & Customers

Improve Customer Retention & Revenue

Finally, customers travel from an ad or marketing campaign to the landing page, they need to actually make a conversion. Thus, the Digital Silk team treats websites like a piece of marketing collateral. We optimize each landing page for strategic conversion funnels, maximizing the number of conversions secured.

The optimization includes designing the proper user journey, increasing site speed and loading time, and integrating helpful and on-brand copywriting to guide customers to the goal we need to achieve. All data is tracked and reports on marketing campaign performance are given regularly.

Increase Conversions & Customers

Digital Marketing Services

How We Grow Clients’ Brand Awareness & Customer Base



SEO

PPC

Content Marketing

Social Media

Email Marketing

SEO

Search Engine Optimization (SEO)

With over 87% of buyers searching for products and services online, your business stands to gain a wealth of qualified leads and a boost in conversions by ranking highly in search (SERPs).

We deliver technical, off-page and on-page SEO to clients across industries, helping them assume and maintain their position at the top of SERPs. We help them increase their brand’s visibility and meet prospective clients as their purchase intent surges.

SEO
PPC

Pay-Per-Click (PPC)

A paid ad that appears at the very top of search receives almost 4 times’ the clicks than those featured at lower positions.

However, reaching this position, even with paid advertising, is challenging due to the ever-increasing competition.

Our PPC experts rely on deep data, research and strategic content to optimize paid ad performance and generate higher ROI.

Pay-Per-Click
Content Marketing

Content Marketing

This year, over 70% of marketers are actively investing in content marketing.

As the environment is becoming more saturated, data, strategy and quality content are more important than ever.

Our expert strategists, writers and designers create engaging content carefully designed for every stage of the customer journey, increasing the qualified lead base, conversions and loyalty.

Content Marketing
Social Media

Social Media

From Facebook and Instagram to LinkedIn and Twitter, and beyond – our team of experts help clients build their social media presence strategically, optimizing each channel to feed into their marketing funnel.

We specialize in both organic and paid social media management, providing a full-suite of services, from strategy to content creation and community management.

Social Media
Email Marketing

Email Marketing

Email marketing can generate as much as $42 ROI for every $1 spent.

We help clients across industries build successful email marketing strategies and manage campaigns that nurture and convert their leads.

From simple newsletters to sophisticated eCommerce retargeting strategies, we plan, conceptualize, execute and manage all types of email marketing campaigns end-to-end.

Email Marketing

Digital Marketing Automation

How We Streamline, Scale And Optimize Digital Campaigns

CRM

Customer Relationship Management (CRM) Systems

Whether looking to personalize your multichannel marketing efforts or automate your digital workflows, we can help you develop strategies, as well as identify and implement the right tools to grow and maintain customer relationships.

Email Marketing Automation

Email Marketing Automation

From CRM integration to identifying, implementing and managing the right email marketing platform for your business, we use advanced tools and strategies to automate complex email marketing workflows.

Social Media Management

Social Media Management

We use the premium social media management platforms to harvest deeper data, run better analytics and optimize your brand’s performance across social channels.

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Our Experts Have Won Top Industry Awards & Are

Recognized Digital Marketing Experts

Appearances In Mainstream Media

  • Fox News logo
  • Bloomberg logo
  • CNN logo
  • adweek logo
  • reuters logo
  • CNBC logo
  • abc news logo
  • wcbs newsradio 880 logo

Digital Marketing Trends

Discover The Latest Strategy, Design &
App Development Ideas For Business Growth