Miami Website Design Company

Website Design Agency in Miami Delivering

Cutting-Edge, Functional Web Design​

From Start-Ups To Fortune 500, We Partner With Brands Of All Sizes
  • P&G
  • Sony
  • NFL
  • Xerox
  • HP
  • NYU
  • Knopp
  • DoForms
  • Tecnam
  • Newater
  • Grenco science

Recent Website Design Miami Launches

Custom B2B & B2C Websites Engineered To Perform
Tecnam

Motion Graphics Exploratory Site

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Cool animations help this aviation site takeoff

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Knopp

Biotech Engineering Website

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Cutting-edge website design provides targeted experiences for different user segments

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MCDS

Private School Website

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Educational site maximizes conversions with a dynamic design

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Archon

B2C Ecommerce Site 

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Archon flexes its muscles with an interactive eComm site

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Sony

B2C Website that Delights

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Creating a rewarding experience with a fresh, simple website design

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B&O

High Tech eCommerce Site

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A simple sales funnel enhances the user experience

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FieldEdge

Dynamic Website Design

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B2B website design focuses on lead generation

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DSBLS

B2B Custom Website

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Clean user flows help drive B2B leads for IT company

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Paul Stuart

Retail Ecommerce Site

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Fashionable website design drives more online revenue

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Liberty GL

Global B2B Website

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Custom-designed shipping & logistics website streamlines the user journey

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Website Design Case Studies

See Our Miami-Based Teams In Action

Consumer Rewards Program
To Boost Marketing

Explore
The Challenge

HP Requires A Rewards Program That Can Be Implemented Globally

In order to bring a better customer experience surrounding new products, HP decided to create a rewards program that offered points and bonuses for every purchase.

This provided customers with the chance to exchange their points for original printer cartridges or get an instant gaming key for their new gaming PCs.

HP aims to bring its customer experience in regards to new products to a new level by offering points and bonuses for their purchase.

The customers will have the chance to exchange their points for original printer cartridges or get an instant gaming key for their new gaming PCs.

Plus, HP has a large number of retail and online stores, which makes this marketing initiative hard to be implemented, monitored and ROI measured. The other hand, a sales force training program is costly and difficult to be implemented. In addition, there are too many online shops and websites to connect with efficiently.

The Solution

We Built An Online Program That Provides Instant Rewards To Customers

We created an online program where the customers have the chance to register
their new products and get points or instant bonuses.

With this program, HP has a better understanding of how many customers have been enrolled in the rewards program,
how they behave within the program, and which marketing campaign was most successful at driving additional users.
Some of our deliverables included:

  • Program Communication. Retailers and resellers refer HP’s program in their own newsletters associated with HP products
  • Audience Reach. We targeted customers based on their interest in HP printing or gaming products.
  • User-Friendly Website. The customers submitted their purchase proof and product serial numbers in a custom interface. This portal also allows them to see the points they have gathered and gaming key download after purchases are validated. There also an interface for the users that joined the program, but not purchased yet.
  • Retargeting. Based on users’ behavior with the program, we created segments and retargeted based on the level of engagement.
  • Email Newsletters. All the customers and non-customers enrolled in the program were announced at the beginning of every new campaign.
  • Nurturing Communication. An automatic email messaging was set up sending to information about the level of points, required action, successful submissions and product validation.
Xerox

Optimization

How We Created A Comprehensive Rewards Program For HP That Works

We tracked and analyzed the most successful actions and narrowed the audience based on engagement with the website.

We also tracked and analyze all third-party communications.

Based on the users’ behavior and feedback, we improved the landing pages and the experience with the website.

For more accuracy, we removed all inactive accounts and created levels of users, based on their activity inside the program.

The Results

In 6 months we achieved:
  • 40,000
    active members
    inside the program
  • 56%
    of customers are
    repeat customers
  • Automated
    Reports
    generated for the campaign
    detailing real time data

Digital Campaigns
For Increasing B2B Leads

Explore
The Challenge

Xerox Needs To Capture B2B Leads For Xerox® ConnectKey® Technology

The Scope

Xerox wants to sustain their ability to simplify work and improve productivity by promoting their printers with Xerox® ConnectKey® Technology to the business audience. On top of that, Xerox aims to generate leads for their sales force that will be redistributed to their resellers.

The Gap

Their website was a company website with very few critical touchpoints in influencing customer’s decision – but it wasn’t created for this scope, and was ultimately unsuccessful in securing leads. In addition, the leads that Xerox did capture weren’t sent directly to the sales force.

The Solution

We Improved Customer Engagement & Conversions Through Digital Campaigns

Creating the frame for customer engagement and conversion started with an in-depth
audience analysis and customer journey mapping based on Xerox’ Sales Force insights.

Some of our deliverables included:

  • Audience Reach. We built the Google Search and Display Ads campaign targeting category and branded keywords
  • Landing Page. We created a new landing page on a new domain, with messaging based on most important buying triggers, a video presentation, a simple and easy to fill up contact form and a brochure download.
  • Retargeting. We created a retargeting campaign through Google Ads for the most eligible users with time-on-page and video views
  • Nurturing. For users that downloaded the brochure, but still considering we served different pieces of content via emailing
Xerox

Optimization

How We Improved The Sales Funnel Across All Channels

Through ongoing analysis, we created different segments based on level of engagement and converting users.

The campaign improved efficiency and leads generated through refining the audience, content testing and improvement and budget optimization.

The resulted leads were taken by Xerox sales force and the agency was provided with feedback about the quality score of the leads and insights about customers.

The Results

In 6 months we achieved:
  • 20%
    sales increase for
    Xerox Versalink
  • 43%
    conversion rate
    for nurtured leads
  • Improved
    Reporting
    and best practices
    for Xerox team

Mobile Workflows,
Reimagined

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The Challenge

doForms Website Was Disorganized & Needed Better UX To Secure Conversions

doForms product is a complex, highlight scalable mobile forms software solution. It allows customers to build custom forms in minutes.

However, their valuable product was overshadowed by a cluttered interface that was bogged down by too many unused web pages.

doForms wanted to generate more leads, garner more brand visibility in the market, and rank better for specific keywords in order to generate better organic traffic. In addition, the client aimed to improve on-site metrics, such as visitors, time on site, lower bounce rates, and more.

The Solution

We Create A New Website, Paid Media Campaign & SEO Strategy

In order to improve the website’s aesthetics, organization and value,
Digital Silk decided to create a new website step-by-step.

By prioritizing tasks in a step-by-step process, we were able to improve
their website without disrupting sales and existing customers.

In addition, this approach allowed our team to measure success accurately and determine
which tactics caused the greatest improvement for doForms. This data continually informed our strategy.

Some of our deliverables included:

  • Brand Strategy
  • Website Design & App Development
  • Multi-Channel Marketing

Redesign & Optimization

How Digital Silk Redesigned & Organized doForms’ Online Presence

doForms previous website lacked a clean interface and strategic user flow. So, the first thing Digital Silk did was work with the client to understand their brand, goals, and what tactics they had previous tried that were unsuccessful.

Afterwards, the Digital Silk team conducted competitor research, a website audit and an SEO analysis to identify the weak points of the existing website. We created a new sitemap, removed zombie pages, and completed optimization tasks aimed at boosting SEO.

Piece by piece, we wireframed and designed new pages for doForms, including a homepage, free trial page, product page, a blog (complete with new, fully optimized content from us!) and more.

After designs and content were approved, we developed, tested and pushed those changes live, monitoring the content regularly.

We eventually coupled this with a retargeting campaign, organic social media schedule, and social media ads to boost brand awareness and traffic.  

The Results

In 2 months, we achieved:
  • 53
    new backlinks
  • 1500
    organic keywords
  • 21%
    lower bounce rate
    on contact page
  • 18.5%
    lower bounce rate
    on free trial page
  • Increased
    time
    on Free Trial page
    to 3:20

We Partner With Our Clients To Drive Results

Expert Team Members


Results-Driven Proactive Approach


Streamlined Execution



Ready To Discuss Your Project?

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Miami Web Design Company Services

Focused On Growing Brands Online

The Leading Miami Web Design Company

We Know Miami Ecosystem, Competition, Market And Trends.

Carefully planned and executed, our website design solutions help businesses outperform the competition and establish a strong online presence. Whether competing locally or globally, our highly qualified web design experts will help you get ahead, and achieve outstanding results.

Work With A

Top Website Design Company in Miami

To Create A Superior Website

Strategically Planned Conversion Funnels

Strategically Planned Conversion Funnels

We map out every step of your customers’ conversion journey to create websites that are optimized for propelling users down the conversion funnel.

Heatmaps and user behavior

User Persona Analysis And Design Trends

We craft custom user personas to better understand their desires and habits and craft an online experience that resonates with them.

Persona analysis and design trends

User Behavior

We rely on custom behavior monitoring tools and research to understand how users behave on your website, then optimize the conversion funnel based on the that behavior.

Authentic and true to brand look and feel

Authentic And True-to-Brand Look & Feel

We take a unique approach to design to create a website that not only looks modern, but also fully reflects your brand identity.

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01

Miami Web Design Company Experts

Share Their Web Design Process


01Kick-Off & Discovery
02Digital Strategy
03Information Architecture
04Design Mockups
05Coding & Development
06Quality Assurance
07Launch & Optimization

Custom Website Designs Before & After

Check Out Some Of Our Redesign Projects

BeforeAfter

Miami Web Design Experts

Mobile-First Design

Mobile-first design is one of the latest and most vital web design best practices. They key idea behind mobile-first design is that every website should not just be optimized for mobile devices but created to be accessible on mobile devices from the ground up.

Strategic Approach To Content

Quality content is one of the most powerful digital marketing assets. Our web designers always strive to create websites that present and deliver valuable content to the users, be it blog articles or custom infographics.

Defining ‘Great’ Design

‘Great’ web design is not just about a modern and aesthetically-pleasing appearance. It’s also about effectiveness, functionality and user experience - all aspects that our web designers prioritize.

Compelling Calls-To-Action (CTAs)

CTAs are the key element of an effective conversion funnel. That’s why our web designers always pay special attention to CTA buttons, designing them to entice users to click and move them further down the conversion funnel.

User Experience

The user experience quality is what distinguishes a superior website from an average one. Our web designers always go the extra mile to ensure that every website they create is responsive, easy to use and engaging.

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+

Miami Web Design Company Experts

Have Proven Track Records & Top Industry Awards

Appearances In Mainstream Media

  • Fox News logo
  • Bloomberg logo
  • CNN logo
  • adweek logo
  • reuters logo
  • CNBC logo
  • abc news logo
  • wcbs newsradio 880 logo

Web Design Company FAQs

01

Why Hire A Miami Web Design Company?

01

While there are many considerations to weigh in when choosing the right digital agency for your business, partnering with a local web design company from Miami has numerous advantages:

  • A local web design company is familiar with the market and understands the culture, history, market, and demographics of the area. An agency from Miami will know who your competitors and customers are, their purchasing habits, etc.
  • A local web design company will give your business more personal attention, as opposed to a large corporate company.
  • A Miami based web design company will be more accessible, allowing for a more personal, face-to-face approach if necessary. In addition, working in the same time zone as your agency means quicker response time.
  • Like your business, a local agency has connections in the community, which can be of great value when it comes to promoting your business and building brand awareness.
02

3 Questions to ask before hiring a Miami Web Design Company

02

When considering a Miami based web design company for a project, you should start by asking them these three most important questions:

  • Can you show me some projects you have worked on in my industry or those with similar challenges?
  • Who are the team members that will be working on my project and what are their qualifications?
  • What are your hourly rates and how many hours will you invest into my project?
03

How to find the Top Website Design Companies in Miami, Florida

03

When scouting for a local web design company in Miami, the best way to find the most qualified and reputable companies is by browsing agency directories. Agency directories and marketplaces serve as your guide to finding the best professional agencies, categorized by their areas of expertise, and ranked by their trustworthiness, reviews, and proven track record of success.

Some of the most notable agency directories include:

  1. DesignRush
  2. Clutch
  3. Agency Spotter
  4. Expertise
  5. The Manifest
  6. Top Agency
04

How The Best Miami Web Design Agencies Track Their Performance

04

Depending on your industry and business type, there are certain performance metrics that web design agencies use to evaluate factors that impact your business’s bottom line. By closely monitoring the following key performance metrics, web design agencies can determine which areas of your website are doing well vs. those that need improvement.

  • Audience reach and impact: Using analytics tools like Google Analytics helps web design agencies determine if your audience is growing, and if so, at what pace.
  • Traffic sources: In addition to tracking your audience, it’ important to determine how those visitors are coming to your website by segmenting them by traffic channels (organic, referral, direct, paid traffic, social media, etc.). Analyzing your traffic sources allows web design agencies to better understand your potential customers, and provides them with insight into optimizing website messaging, design, and even improving marketing techniques.
  • Bounce rate and average sessions: Analyzing your website’s bounce rate and average sessions allows web design agencies to optimize onsite engagement, which in turn benefits your overall Google ranking.
  • Conversions: Measuring your website’s conversion rate allows web design agencies to identify areas where they can optimize your website’s conversion funnel and thereby increase revenue per visitor, generate more leads, increase return visitors, and grow your business online.
05

What Makes Digital Silk A Top Miami Website Design Company?

05

At Digital Silk, we are focused on growing brands online by doing amazing work that generates measurable results, helps our client’s bottom line, and takes their business to the next level.

At Digital Silk, we treat your project as our own. By partnering with us, you can expect transparent communication with timely reporting, effective leadership, expert insights and recommendations, and a commitment to creating excellent work that will help your business achieve its goals.

Our team takes a proactive approach, taking leadership of your project and creating quality websites that increase conversions, generate leads and grow your brand.

06

What Kind of Expertise do the Top Miami Web Designers at Digital Silk Have?

06

We have a team of experts, each with 10+ years of experience in their respective fields. All of our team members are full-time and in-house, including developers, designers, content creators, digital strategists, and SEO specialists.

When developing a world-class website, top agencies should provide:

  • A personalized strategy to help you meet your business goals
  • On-brand messaging to effectively communicate your company’s unique value proposition
  • Wireframing to show layout and features of landing pages
  • UX and UI design
  • Frontend and backend development
  • Quality assurance
  • Dev ops for assisting with hosting and server configuration
  • Some web design companies also offer marketing services to attract new qualified leads.
07

Locations of the Best Florida Website Design Companies?

07

Most of the top web design agencies in Florida are based in Miami metropolitan are, Tampa, and Ft. Lauderdale.


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