A Creative Web Design Company

Focused On Growing Brands Online

We Partner With Brands To Deliver

Professional Website Design And User-Experience

From Start-Ups To Fortune 500, We Partner With Brands Of All Sizes
  • Sony
  • Microsoft
  • P&G
  • IBM
  • AT&T
  • NYU
  • NFL
  • NASA
  • Xerox

We Offer Flexible Finance Options To Help Businesses Succeed Online

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Website Design Case Studies

Websites Strategically Engineered To Increase Conversions & On-Site Engagement

User-Friendly Website To Introduce Global Rewards Program

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Web Design Results

In six months their new website saw a large increase of the number of members and repeat customers.
  • 40,000
    active members
    inside the program
  • 56%
    of customers are
    repeat customers
  • Automated
    Reports
    generated for the campaign
    detailing real time data
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New Web Design Attracts
More B2B Users

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Web Design Results

In 6 months, the new website recorded higher conversions and repeated sales.
  • 20%
    sales increase for
    Xerox Versalink
  • 43%
    conversion rate
    for nurtured leads
  • Improved
    Reporting
    and best practices
    for Xerox team
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SEO Optimized Website
For More Customers

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Web Design Results

In two months, doForm’s SEO optimized website generated higher awareness and engagement.
  • 53
    new backlinks
  • 1500
    organic keywords
  • 21%
    lower bounce rate
    on contact page
  • 18.5%
    lower bounce rate
    on free trial page
  • Increased
    time
    on Free Trial page
    to 3:20
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We Partner With Our Clients To Drive Results

Expert Team Members

Your project is only as good as the team working on it. We have top industry experts with proven track records.

Results-Driven Proactive Approach

We pride ourselves on both quality work and measurable results – and we do it by treating your project as our own.

Streamlined Execution

We move with urgency.
No middlemen. You work directly with hands-on experts, which saves you time & money.

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Custom Web Design Strategically Engineered To

Drive Higher Conversions, Greater Brand Engagement & Repeat Visits

Strategically Planned Conversion Funnels

Our web design journey begins with the map of your customer journey. We create every element of the UI and UX design to propel your users further through the funnel and facilitate the conversion process.

Strategically Planned Conversion Funnels

User Persona Analysis And Design Trends

While trends do tend to shape user preferences, we put data first in our design process. Our experts develop your user personas and run thorough research to ensure your web design attracts and retains your target market.

Heatmaps and user behavior

Heat Maps & User Behavior

Web design should evolve in response to your users’ preferences and on-site behavior. We use premium tools to monitor your on-site activity and make data-driven design decisions to optimize the paths to conversion.

Persona analysis and design trends

Authentic And True-to-Brand Look & Feel

Your website is an important asset to your brand image. From wireframes to CTA buttons, our experts ensure that each element of your web design is true to your unique identity.

Authentic and true to brand look and feel
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Web Design Process



Web Designs Before & After

Check Out Some Examples Of Our Redesign Projects

BeforeAfter

Web Design Agency Best Practices

How We Increase Engagement With Website Design

Local & Global Know-How

We work with the leading experts in Miami and New York who design and develop market-leading websites for US-based businesses, as well as global brands.

Defining ‘Great’ Web Design

While aesthetics are subject to debates, data is not, so our definition of ‘effective’ web design is user-centric. We create and optimize designs according to your specific user personas, while remaining true to your brand identity.

Responsive Web Design

With mobile-first internet traffic and the increase of 5G user-base, responsiveness is at the heart of our design strategy. Our websites are adaptable to different devices, screen sizes and browsers.

User Experience

Intuitive, highly functional and engaging – these are the key qualities we strive for in our UX designs. We go beyond customer journeys to recognize the importance of functionality in user experience. From loading times to sophisticated security features, we ensure your website deliver superior experience – always.

Compelling CTA

Calls to action are highly effective in funneling your traffic smoothly to the conversion points. As such, they enjoy special attention in our web design process, from strategic placement to the look & feel.

Content

We focus on content both as a web design element and as an important marketing tool. As a design element, it works synergistically with its environment, giving it depth and context. As a marketing tool, it fuels SEO value, as well as motivates on-site activity.

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Our Web Design Agency Experts

Have Proven Track Records & Top Industry Awards

Appearances In Mainstream Media

  • Fox News logo
  • Bloomberg logo
  • CNN logo
  • adweek logo
  • reuters logo
  • CNBC logo
  • abc news logo
  • wcbs newsradio 880 logo

Web Design Company FAQs

01

What does a web design company do?

01

A web design company collaborates with clients to create a digital presence for brands to drive awareness and generate leads or sales.

Web design agencies specialize in planning, creating, optimizing and maintaining professional websites that engage visitors, rank in search engine results and reach highly qualified prospects.

02

What services does a website design company offer?

02
  • A personalized strategy to help you meet your business goals
  • On-brand messaging to effectively communicate your company’s unique value proposition
  • Wireframing to show layout and features of landing pages
  • UX and UI design
  • Frontend and backend development
  • Quality assurance
  • Dev ops for assisting with hosting and server configuration
  • Some web design companies also offer marketing services to attract qualified visitors
03

How do website designers charge for their services?

03

For custom websites, the cost is based on the amount of time and people needed to complete the project. Your potential partner should give you a clear estimate up front about the final cost of your web design project.


04

5 questions to ask before hiring a web design agency

04
  1. Can you show me some projects you have worked on in my industry or those with similar challenges?

  2. Who are the team members that will be working on my project and what are their qualifications?

  3. What is your process or methodology for designing and building a custom website?

  4. What are your hourly rates and how many hours will you invest into my project?

  5. You should interview the person that will be leading your project and ask them how often will they be updating you and communicating with you?

05

What is the difference between hiring a web design company and creating a website in-house?

05

The benefits of hiring a web design company versus designing a website in-house include:

  • Access to experts with proven track records and top-of-the-line tools
  • Insights into the latest trends and know-how
  • Full website optimization for different devices and search engines
  • Ownership of your project by a highly qualified team
06

What sets Digital Silk apart as an effective web design agency?

06

Digital Silk’s team of leading industry experts work through a strategic and proven process to create top-notch web designs for clients while staying true to each individual brand’s unique qualities.

By partnering with Digital Silk, you can expect transparent communication with regular reporting, detailed time tracking and streamlined execution. At Digital Silk, we treat your project as our own and we create websites that leave a lasting impression.

07

What unique web design services does Digital Silk provide?

07

At Digital Silk, we take a five-step approach to designing and developing a website:

  1. Digital Strategy

    The Digital Strategy begins with a kickoff call, where the project team leader starts a discovery phase process with the client. We then proceed with an in-depth overview of the business model and the client’s digital marketing goals.

    At this stage, we perform competitive research and analysis to gain a deep understanding of the market, and identify the client’s competitors, their industry landscape as well as analyzing website performance.

    These insights are then used to define the brand’s unique value proposition, target audience and personas, outline a data-driven conversion funnel, and conduct a comprehensive keyword research

    Additionally, we define CMS capabilities and document key performance indicators.

  2. Messaging & Planning

    During the website planning and messaging phase, the insights gained from the digital strategy process are used to create an effective web design plan and engaging messaging for the website.

    At this stage we optimize messaging for header sections to showcase unique value proposition and we identify the users’ needs to help us strategically plan the journey of the conversion funnel, while also defining strong and diverse CTA’s that will engage users throughout their journey.

  3. Site architecture & wireframe creation

    The first step of this phase is UX Design, where UX experts use the website plan as a guideline to create wireframes.

    The custom wireframe serves as a blueprint for the website that illustrates the content layout and user-flow without any distracting elements, such as color, images, or motion graphics.

    We then define the CMS Back-end structure and create a functionality specification document for the designs and developers which ensures they have a strict guide throughout the design and development process.

  4. Creative design & mockup iteration

    At this stage, our award-winning designers add color and imagery, define typography, and apply any additional elements to wireframes.

    Both desktop and mobile designs are then shown to the client for feedback and approval.

    The approved design is then converted into a style guide and passed on to the development team.

    The client is also provided with a link to InVision, where they can access and review all the designs, and download them at any time.

  5. Development, quality assurance, testing & launch

    At the development stage, Digital Silk dedicates a collaborative team of expert front-end and back-end developers to build a fully custom solutions while maintaining the previously defined visual aspects.

    The website is reviewed on multiple browsers and tested on multiple devices, including desktop, mobile and tablet to ensure its responsiveness.

    Lastly, we plan and customize the CMS and provide client training on the CMS so they can add and update content internally.

    Once the website is ready for launch, we move into the quality assurance phase where we ensure proper front-end and back-end performance and functionality. We also make sure the website is secure, loading speed is optimal, and that the code is optimized for best SEO results.

08

What should I expect from a professional web design company?

08

When partnering with a professional web design company, you should expect the following:

  1. The agency should take proactive leadership of the project.

  2. The agency should provide in-house experts in their field, not only executing your ideas, but providing new ideas, feedback, and suggestions.

  3. The agency should take a strategic approach, ensuring planning and strategy phases are properly outlined and executed by the entire team.

  4. The agency should provide marketing insights, analysis, and recommendations based on comprehensive evaluation of the client’s business and current marketing efforts.

  5. The agency should deliver on expectations and deliverables, but also ensure that the work generates measurable results that will achieve your goals and drive your business forward.

  6. The agency should be transparent. That includes regular communication and reporting, detailed time tracking and streamlined execution.

09

How should I choose a web design company?

09

When choosing an agency, you’re not just putting your project in their hands, you’re entrusting your brand reputation and the success of your business to them.

To make sure you engage the right company for your business, you need to know the following things:

  1. What are the agency culture and its people like?

    Make sure the agency is fully staffed with industry professionals, and not reliant on outsourcing their business. It is always helpful to meet the people who would be working with you. This can help you determine if they are passionate about their work and trustworthy, and you can ask about their qualifications.

  2. How does the agency price their services?

    When shopping for an agency, it’s important to compare apples to apples. Before making a decision that is mainly based on the price, you need to ask the agency what you are getting for the price, how much time (in hours) will be invested in the project, and what the billing procedure is like for add-ons or work outside the project scope.

  3. What are the agency’s core services?

    Is this digital agency focused on developing a strategy, rather than relying on other companies to handle the execution? Or do they have the capability to handle the entire project from concept to execution to optimization on their own? Understanding the agency’s core strengths will help you determine if they are fit to handle your entire project or just a specific aspect of it.

  4. How do they measure their results?

    One of the best features of doing business online is that everything can be measured, from CPL (cost per lead) to CPA (cost per acquisition) to bounce rates and abandoned cart rates. Make sure that the digital agency you hire will not just wow you with grandiose statements, but can show you case studies with actual results they have delivered to other clients.

  5. What are their credentials or qualifications?

    Find out if the company staff includes respected professionals in their industry and do your research. Are they recognized as industry leaders, keynote speakers, thought leaders, or published authors? Have they worked on any groundbreaking projects or do they have any special credentials showing other expertise? These are all factors that you should determine.

10

How do I decide what I need from a web design agency to benefit my business?

10

Approximately 380 new websites go live every minute and 90% of visitors bounce due to poor design. This means fierce competition for businesses. A web design agency should be focused on creating outstanding sites that capture the users’ attention.

Web design agencies should provide the design and development of your website, online ecommerce store or custom digital platform. It may be an online portfolio, a simple web presentation to showcase your services or a complete eCommerce solution with thousands of product pages and various functionalities. Regardless, every company that wants to grow online needs a partner who will provide expert opinions to help them build their website and improve their business performance.

11

How do I know if I need to hire a web design company?

11

Signs that you should consider hiring a web design company include:

  • You need a custom website with specific needs or brand requirements
  • You need complex integrations for traffic or security
  • Your website is outdated and needs a unique, modern design
  • You are lagging behind your competitors
  • You are not achieving your expected goals
  • You are not reaching your target audience
  • You need help with your website but don’t know where to start