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Digital Branding Agency

Create meaningful, memorable brand experiences. Work with a top digital branding agency to build a brand that thrives in today’s competitive landscape.

  • Create A Unique Brand Identity
  • Engage With Your Audience
  • Cultivate Customer Loyalty
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Digital Branding Services

Our experts help you develop and communicate your brand’s identity to customers and prospects online.

Brand Strategy

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We’ll help you position your brand in your ideal spot in the market through a custom, research-driven brand strategy.

Rebranding Strategy

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Modernize, evolve or reinvent your brand to capitalize on new opportunities: get a fresh start with the help of our branding experts.

Digital Strategy

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Identify key brand strategies, technologies and channels starting with the pillar of your digital presence: your website.

Communication Strategy

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Improve brand education, recognition and engagement across touchpoints, with a comprehensive communication strategy.

Marketing Strategy

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Position your brand for growth online with go-to-market strategy, campaign creation and marketing performance optimization.

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Grow Your Brand Online With Digital Silk

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Our Clients

A Trusted Digital Branding Agency

We deliver custom branding services to businesses of all sizes, across industries and niches.

OUR WORK

Digital Branding Portfolio

From branding and website design to digital marketing and beyond, we’ve helped countless businesses build a unique, recognizable brand identity.
eCommerce
A preview of digital branding agency Digital Silk's work for dog DNA test kits Dognomics

ReBARKAble e-Shopping Experience

We helped dog DNA test kits brand Dognomics establish a unique brand and visual identity, as well as D2C shop, to launch their product in the U.S.

LAUNCH THE WEBSITE
a preview of Newater's website brand style guide developed by Digital Silk

Launching Fiber Water Brand Online

NEWater’s parent company partnered with us to establish their unique brand identity, logo and web design, as well as bottle design.

LAUNCH THE WEBSITE
Digital branding agency portfolio example: Buddha Brands

Branded F&B Digital Experience

We collaborated with Buddha Brands to deliver an on-brand custom website design that strengthened their visual identity.

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Digital branding agency portfolio example: Rollink

Redesigned Luggage e-Shop

Our brand strategy and custom website design solutions supported Rollink’s U.S. launch of a unique luggage concept.

LAUNCH THE WEBSITE
B2C
A sample of Genate's brand book developed by Digital Silk's digital brand designers and strategists

Bringing A New Brand Into The World

BioTech company SNP Therapeutics partnered with us to build and design their new brand for pre-natal precision nutrition Genate

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digital branding example by digital silk agency

Real Estate Digital Experience

From logo design to brand book and a robust real estate platfrom, we helped NewDevRev launch their brand online

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Digital branding agency portfolio example: EV Universe

Electric Vehicle eCommerce Marketplace

First of its kind, used electric car marketplace goes live with the help of our brand strategists, designers, and website experts.

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Digital branding agency portfolio example: Evlo Fitness

On-Brand Fitness Design

We utilized vibrant colors and high-quality images to enhance Evlo Fitness’ visual identity online.

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B2B
Brand identity agency portfolio example: SNP Therapeutics

Biotech Brand & Digital Presence Development

Biotech company SNP Therapeutics partnered with us to reimagine their visual brand, from logo to brand book redesign.

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Brand identity agency portfolio example: TRC Healthcare

Enhancing A Healtcare Brand’s Architecture

TLC Healthcare worked with our brand strategists to enhance online credibility.

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Brand identity agency portfolio example: FieldEdge

Redesigning B2B Brand’s Digital Presence

Field service management software provider FieldEdge joined forces with our team to enhance their brand strategy and undertake a comprehensive website redesign.

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Digital branding agency portfolio example: Wodwo

Automated AI Modeling Brand Strategy

We repositioned Wodwo’s brand identity and messaging to better connect with their niche of high-value clients.

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Our Promise

Experience Reliable Branding With Digital Silk

Partner with our experienced branding professionals for transformative results you won’t get anywhere else.

Analytical Approach

Analytical Approach

We deep-dive into your industry, competitive landscape, and consumers’ pain and gain points to formulate your data-driven brand strategy.

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Project Ownership

Project Ownership

We treat your project as our own, identifying every opportunity for growth and guiding you with expert recommendations at every turn.

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Quantifiable Results

Quantifiable Results

We are results-focused. Our experts define your brand’s KPIs and formulate a custom strategy to drive the metrics that matter most.

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Meet With Our Digital Branding Experts

Request a brand audit and custom proposal for your project.

Set Up A Free Consultation
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Our Scope

Full-Service Digital Branding Agency

Digital Silk is a full-service digital agency that provides a wide range
of digital marketing services to add value to your branding efforts.

digital branding agency featured example

Our team uses innovative branding tactics and provides personalized web design solutions to elevate your healthcare organization above competitors.

Explore Healthcare Branding Services

Our hotel branding agency offers tailor-made brand design and logo solutions, along with a detailed brand book to help you grow your hospitality business.

Explore Hotel Branding Services

Our construction company branding experts deliver personalized brand design strategies and visually appealing logos, to help you create engaging brand image for your construction organization.

Explore Construction Company Branding Services

Collaborate with our team of branding specialists, who excel in developing brand strategies and creating brand and logo designs optimized for law firms.

Explore Law Firm Branding Services

With our comprehensive range of brand strategy, design, redesign, and development services, you can create a cohesive and polished image for your restaurant business.

Explore Restaurant Branding Services
Our Approach

Digital Branding Process

Our digital services follow a step-by-step process with attention to detail at each stage to deliver a custom project that drives measurable results.

Onboarding

Onboarding

We’ll begin with on an onboarding call where we get to know more about your brand, unique value propositions, target audience, specific business goals and more.

A team meeting about digital branding agency onboarding process
Brand Foundation

Brand Foundation

Next, we’ll build user personas, conduct competitor research and identify the values, mission, vision, and promise that act as the north star of your brand identity.

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Brand Persona

Brand Persona

Whether spunky or modest, friendly or authoritative — we’ll help you define your brand persona, including your brand’s archetype and your unique voice.

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Brand Design

Brand Design

Finally, we’ll create your brand book as a guide for logo usage, typography, color palette and more to bring your identity to life and create consistency across channels.

Two smiling women involved in digital branding agency brand design process
Our Path To Success

Digital Branding Best Practices

Whether you’re branding or rebranding, these best practices should inform your digital branding strategy.

Involve Stakeholders
Think Keywords
Onboard Employees

Involve Stakeholders

Your stakeholders are the carriers of your culture, which is why it’s important to develop carefully considered messaging that speaks to everyone involved.

From investors and business partners to suppliers and prospective customers, we’ll help you craft effective messaging that creates positive interest in your brand.

LAigital branding agency best practices

Think Keywords

Online search results have become the top driver of website site traffic, which is why we incorporate SEO tactics into every branding strategy.

Our experts conduct in-depth keyword research, then craft SEO-friendly copy in your unique brand voice that educates and offers value to your audience.

Digital branding agency SEO keywords

Onboard Employees

One of your brand’s greatest resources is your workforce, and uniting them with clear, relatable messaging is imperative to turning employees into brand champions.

With everyone on the same page, your employees are best-equipped to convey your messaging to stakeholders, customers and prospects.

Digital branding agency team
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Digital Branding Agency FAQs

“Digital branding” encompasses all the elements of establishing your brand’s story and digital presence.

It includes designing and building your brand’s online presence with your website, messaging, applications, social media accounts, SEO, visual elements like your logo, and more.

Branding is the strategic process of conveying your mission and values to your potential customers to let them know what they can expect from you and what benefits you can offer them.

Establishing your digital brand identity should be high-priority, because creating branding guidelines informs all of the messaging that goes into your online communication and marketing campaigns.

The difference between traditional and digital branding comes down to tangibility versus flexibility.

Traditional branding strategies revolve around physical media: newspapers, magazines, billboards — things you can touch.

These mediums use vibrant, eye-catching static elements and logo design you can recognize at a glance.

Digital branding elements consist of flexible online content: landing pages, banner advertisements, video content, and so on.

It has more interactive capability and space for two-way communication; there’s potential for customer engagement and feedback to inform the ongoing strategy.

For example, consider branded hashtags: current and potential customers can post with your hashtags to join a larger conversation with your brand at the center.

In short, while traditional branding elements speak at their audience, digital branding fosters relationships and communication.

Our branding experts can help you design and develop digital branding elements that elevate your online presence and forge connections with your target audience.

Reach out today and request a project estimate!

Digital branding is the sum of all the elements that make your brand unique, and its creation process prioritizes inspiring brand recognition and loyalty.

Digital marketing is the logical next step: taking those elements and messaging, and translating them into effective marketing campaigns in the online spaces your target audience frequents.

The goal of digital marketing is to target new customers from the defined “ideal audience” and generate sales. Digital branding, on the other hand, cultivates long-term loyalty and boosts overall brand authority.

Another way to look at it is that while digital branding is meant to engage with its audience, digital marketing is meant to convert them — often, to inspire a purchase.

Are you looking to create a bespoke digital marketing campaign? Contact our experts for a project estimate.

Building a robust digital presence is an invaluable tool to forge customer connections, drive sales and build brand loyalty.

You can identify and target your ideal customers, connect and engage with them, and advertise in a far more cost-effective way than you can with traditional channels – if you have the expertise to do so.

Partnering with a professional digital branding company ensures that all of these opportunities are effectively leveraged.

When you partner with a digital branding agency like Digital Silk, branding experts help your organization define:

  • What it is that you do
  • What you stand for
  • Why you matter in your competitive landscape

Your brand’s unique answers to these questions will inform your brand’s identity, voice and messaging.

Once your brand strategy is complete, you can translate it into valuable customer experiences and highly effective marketing campaigns that grow your business online.

Investing in digital branding services also helps your organization chart the course ahead for messaging and communication.

Creating a set of digital guidelines ensures that the communications your brand generates online are cohesive, recognizable and trustworthy — no matter which individual or team is relaying the message.

Are you looking for a professional digital branding agency? Reach out and request a quote today.

When you partner with a digital branding agency like Digital Silk, you can expect to receive a brand strategy with guidelines that consist of two main sections: strategy and execution.

The strategy section frames your brand’s value proposition, brand statement, brand promise, and brand personality.

Included will be a messaging framework which details your positioning in the marketplace, profiles of your ideal customers and your overall tone of voice to communicate with your target audience.

The execution section — or brand style guide — clearly defines your visual concepts: imagery, typography, core color palette and so on. It might also include graphic elements separate from your logo like symbols and wordmarks.

This “brand book” sets rules for how elements like your logo can (and can’t) be used, and becomes your main point of reference when creating content for different brand communication vehicles.

If you’re thinking about branding or rebranding, or if you want to audit your existing brand, request your personalized estimate and recommendations.

At Digital Silk, our digital branding services are provided at a number of locations.

You don’t even have to be located in a certain city to use our services. All of our communication and meetings will take place online.

Contact us during our hours of operation:  9:00 AM – 5:00 PM, Eastern Standard Time.

Want to schedule a call? Get in touch and request a consultation for your next branding project.

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Let’s Grow Your Brand

Branding Services
  • Brand Consulting
  • Brand Identity
  • Brand Management
  • Brand Strategy

Ready To Grow Your Brand Online?

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